On Sunday, September 29, 2024, the Venusta Fashion Show made waves in Lagos, delivering a vibrant mix of fashion, creativity, and business insights. Hosted at No1 Nwachukwu Drive, Okota, the event showcased not only the finest in Nigerian fashion but also insightful discussions on how to monetize brands in the 21st century.

Runway and Fashion Show Highlights:

The event kicked off with an exhilarating runway display featuring Nigeria’s top designers and rising fashion brands. Models strutted in an array of colorful designs, highlighting contemporary African fashion mixed with global trends. From bold statement pieces to elegant evening wear, the runway was filled with fashion-forward looks that kept the audience in awe.

Guests enjoyed a pop-up exhibition that allowed attendees to view, interact with, and purchase some of the items displayed on the runway. The atmosphere was electric, with fashion enthusiasts mingling with designers, capturing the essence of creativity in every corner of the venue.

The Panel Session - "Brand Monetization in the 21st Century":

As part of the event’s engaging content, there was a well-attended panel session on "Brand Monetization in the 21st Century." This session featured industry experts who shared their thoughts on how businesses and creatives can thrive in a fast-changing digital world.

The panel, led by Anthony Anekwu (Filmmaker and Host), included prominent figures like Johnson Deborah, Creative Director at Debsevents Global Ltd., Ezeabasilim Emzor, COO at Thrive7 Group, and Gbenga Adeoti, Founder of Film Joint Awards. Each speaker shared their experience on building and monetizing a brand using both traditional strategies and modern digital tools.

Ezeabasilim Emzor delivered a powerful message about the importance of technology in growing brands today. He highlighted key tools like digital networking platforms, creative digital content, and data-driven marketing to create a lasting impact. His practical insights resonated with both fashion entrepreneurs and startups looking for new avenues to build profitable brands.

A Successful Blend of Fashion and Business:

The combination of high fashion and business education made the Venusta Fashion Show a standout event. It not only brought together designers, artists, and entrepreneurs but also provided them with a platform to showcase their work and gain valuable knowledge.

As the first of its kind, the event was a resounding success, setting the stage for future collaborations between Thrive7 Group and other creative industries. Thrive7 was proud to have been part of this landmark event, sharing insights, connecting with emerging designers, and building new relationships that will foster growth in both fashion and tech industries.

We look forward to more such exciting events and continuing to support creativity and entrepreneurship!
 

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